Care for you, too!

Becoming a mom changes everything, including how you care for yourself. From even before youʼre pregnant, to the birth, and afterward as you recover, your body and mind go through, well ... a lot. Our mama care solutions are crafted to nourish and support your body with organic care thatʼs made for real life, not perfection. Looking after yourself isnʼt selfish, itʼs part of caring for your baby, too.

Thereʼs no deadline

Postpartum recovery is different for everyone, and there is no timeline for healing. Itʼs okay to take your time and take care of yourself first

Moisture is elasticityʼs friend

Keeping your skin and bump well nourished with our cream can help reduce tightness and stretch marks

Oh my, sore nipples

Plant-based ingredients like calendula can naturally soothe, protect and heal your breasts post birth and when feeding

And donʼt forget water!

Being well hydrated during pregnancy is just as important after delivery. It gives you energy and promotes skin health and milk production

Parenting isnʼt perfect and weʼre not here to pretend it is. Our articles offer honest advice, helpful tips, and small ways to feel a bit more supported every day.

Simply the best

Becoming a mom doesnʼt mean you get to press the pause button on life. Your body and mind need attention, and the family may need a holiday with a new one, and some even start thinking about a second baby. Itʼs an amazing journey to be sure and itʼs only the beginning

Parenting 101

Being a mom or dad is a mix of love, learning, and plenty of surprises. Check our the real story from the ups and downs of breastfeeding, to how bonding and baby massages can benefit both you and your little one, to straight talk about how easy (or hard) parenting can feel. Weʼve even included a few book picks for when you need guidance, reassurance, or just a good read during nap time.